TINA MORGAN

Agency: R/GA Chicago
Role: Copywriting (Videos, Website, Social, Online Ads), Video Production

Digital creatives know these words all too well: “Sorry, we don’t have the budget.” In this case, it didn’t stop us from getting this Corona holiday social campaign off the ground. The team pretty much shot, styled, tamale-made, modeled, and acted in this all on our own (Hey look, Ma, there’s me! Next stop...E.G.O.T.) — and at my house, to boot. To go along with Las Posadas — the Mexican tradition of celebrating for nine days leading up to Navidad — we gave away nine digital gifts to enhance people's holiday get togethers. ¡Salud!